Seven tall glasses in a line filled with coffee in different shades of color going from black, brown and white. Conveys different types of service at the top of the services page.

Services and Rates

Website Copy

Your website should be more than an online business card. It’s the online extension of the business you’ve worked so hard to build. Build trust, establish authority, help customers find you, and increase your ability to rank on google searches with SEO Optimized Web Copy.

Blog Articles

Win the long-game with blog articles written for the reader and the search engines. Unlike paid ads that turn off when you stop paying for them, high-quality blog articles gain momentum over time. This helps you rank higher on google searches.

Emails

Inform your customers and clients of what's new in your business. Foster a relationship with your customers, help meet their needs, solve their problems and build loyalty. This marketing tool is more valuable than social media because you get to control who sees your emails, not the algorithm.

Client Story

Also known as case studies, client stories build social proof, which gives your brand more authority. I conduct a non-awkward interview with a client you've helped. I work their story into a compelling and easy-to-read client story that highlights your client’s problem and how you helped solve it.

Landing Page

Give your customer everything they need to know to take action on the product or service you offer with a landing page. Landing pages are designed to get your website visitors to take a specific action.

Product Descriptions

You love your products. Now let’s talk about them in a way that gets your customers to love them too! I help you communicate the value of your products so they sell.

  *All projects have a $200 minimum. Ask me about retainer and bundle pricing for any of my services.

Bundled Copy Packages

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Double

Like a double shot of espresso, this blog package delivers strong results. 

It includes all the aspects of effective blog copy, several methods for sharing your stellar blogs, and long term tracking to see how your keywords are ranking on Google. 

  • 2 blog articles 1200 words each 
  • 2 social media captions for each – 4 total captions 
  • 1 email specific to each each blog – 2 total emails 
  • Quarterly monitoring of organic keyword ranking for one year


Bundled package price: $650

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Quad

The Quad package is fully stocked with everything you need to fuel your website’s authority with Google. With four blogs a month and many ways to share them, the Quad package doubles all the benefits of the Double. The result is your marketing efforts will build momentum quicker. 

  • 4 blog articles 1200 words each 
  • 1 social media captions for each – 4 total captions 
  • 1 email specific to each blog – 4 total emails 
  • Quarterly monitoring of organic keyword ranking for one year 


Bundled Package Price: $1225
Most effective + best value

All blogs include brand voice, industry research, keyword research, headline analysis, formatting, search engine optimization, and one round of edits.

I'm Nicole, a small business copywriter.

image of owner of Wells Copy, Nicole Wells, holding a pen and looking at the camera.

Welcome and thanks for stopping in!

I’m Nicole, a copywriter with over three years of experience working with nonprofits, local businesses, the coffee industry, and digital products.

I love helping businesses show up online with clear and compelling copy that converts their potential customers into repeat customers.

Through my years of advocating for fixed-income older adults, one of the things I learned is:

Stories are powerful.

When you listen to the unique stories of others it helps you connect with them. In the same way, it helps businesses connect their brand, products, and services to customers who want them most.

When you work with me, I’ll help you connect the story of your products and services to the needs and desires of your ideal customer.

Here are some things I bring to my work to help you make your business shine online:

• Expert training in copy and SEO strategy

• Copy that supports your business goals with product descriptions, emails, blogs, websites, local SEO profiles, and more

• Experience communicating complex things in simple ways.

Are you ready to infuse your business with magnetic copy that brings your dream customers to you?

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